Ever wondered why it’s so hard to find a bra that fits? One of the big reasons is that no two sets of same-sized breasts are really identical. They might … Read More
THE BEST WAYS YOU CAN BOOST YOUR FRIEND’S BODY CONFIDENCE
Are you a pro when it comes to the body positivity game? If you’ve got confidence written all over you, it’s time to give a little back to those around … Read More
SHOULD YOU WEAR A BRA AT ALL TIMES? HERE’S WHAT YOU NEED TO KNOW!
It’s something that every woman out there has pondered. Should you wear a bra at all times? While you likely love slipping into some gorgeous lingerie now and then, few … Read More
5 REASONS YOU DESERVE A BRA THAT FITS, NO MATTER WHAT SIZE YOU ARE
Whenever I talk to my friends about going to get fitted for a bra once a year or so, I feel like they always have a bunch of excuses. Everyone … Read More
DOES YOUR BRA DIG INTO YOUR RIBS? HERE’S WHAT TO DO NEXT
You get home from a long day of work and can’t wait to get into your PJs. You rush to the bedroom, ready to get cozy and start undressing. When … Read More
THE DEFINITIVE GUIDE TO PICKING OUT BRIDAL LINGERIE
Once you’ve found your dream outfit, it’s time to tackle another very important task: choosing what you’ll wear underneath it. Indeed, having the right bridal lingerie can complete your look on the big … Read More
3 WAYS BREASTFEEDING CAN AFFECT YOUR BUST (AND HOW TO DEAL)
It’s no secret that having a baby changes your body — specifically, your breasts. During pregnancy, your body gets ready to nourish your little one, and as part of that … Read More
ARE FULL BUST BRAS AND PLUS SIZE BRAS THE SAME THING?
In the lingerie industry, a lot of terminology gets thrown around that can make it seem intimidating for the newcomer. From working out the difference between a full-cup bra and a … Read More
YOUR BURNING QUESTIONS ABOUT BOUDOIR SHOOTS, ANSWERED
Perhaps you’ve been considering a boudoir photo shoot for an anniversary or Valentine’s Day gift. Or, maybe you’re thinking it’ll be the perfect wedding present for your soon-to-be spouse. Alternatively, … Read More
4 BOUDOIR PHOTO SHOOT MYTHS, BUSTED
Perhaps you’ve been toying with the idea of a boudoir shoot for quite some time. Or maybe you heard about a friend’s experience, and find yourself intrigued. Or, alternatively, maybe … Read More
INVESTMENT LINGERIE IN SOUTH AFRICA
It’s often been said that ‘it’s what lies within that often counts’. Not only apt when talking about personality, the saying applies to lingerie too. Every year, women across the … Read More
WHY IS MY BRA TIGHT IN THE EVENING?
It’s one of the strangest mysteries of our time. If your bra randomly gets tighter when the evening falls, you might be wondering what the cause is. Don’t panic – this … Read More
THE LIFT WE LOVE: THE HISTORY OF UNDERWIRE BRAS
The bra as we know it today hasn’t existed for very long. Still, for centuries, women have been wearing some sort of garment to contain, shape, protect, and even lift … Read More
HOW TO FIND THE MOST FLATTERING SWIMSUIT FOR YOUR SHAPE
As many are enjoying the long South African Summer, one thing is on your mind: you need another new swimsuit that’s going to flatter your figure to take with you. … Read More
7 BODY POSITIVE NEW YEARS RESOLUTIONS TO SET FOR 2019
Want to make some changes in 2019? If you’re already writing down your new year’s resolutions, you’ve come to the right place. Let’s take a look at some of the … Read More
6 LINGERIE LIFE HACKS THAT WILL SIMPLIFY YOUR ROUTINE IN 2019
Welcome to 2019! Now that we’ve seen in the new year, it’s time to start thinking about the small changes we can make. If you’re hoping to make your life … Read More
THE ART OF BRA SHOPPING
What with the rise in popularity of investment lingerie, Kristi de Freitas, editor of popular blog Lokal ZA experienced her own professional bra fitting at Inner Secrets Lingerie in Cape … Read More
HOW TO ASK FOR LINGERIE THIS HOLIDAY SEASON
Deck the halls with… bras and panties, of course. The mistletoe is hung, the tree is adorned, the lights are up, and all that’s left to do is craft your … Read More
HERE’S WHAT YOUR FAVOURITE BRA STYLE SAYS ABOUT YOU
Everyone has that favourite bra they tend to reach for. You know, the one you default to whether you’re meeting the girls for a casual brunch, running errands, or hitting … Read More
CAN WIRELESS BRAS BE SUPPORTIVE?
Let’s be real: When you think of support, you probably don’t think of wireless bras. And there’s no denying that underwire is a powerful feature — not only is it super … Read More